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Jehona Gjurgjeala

Executive Director, TOKA

Jehona Gjurgjeala

Jehona has extensive experience in strategy development, management and execution in both profit and non-profit enterprises. Jehona completed both her BSc and MSc at the London School of Economics and Political Science, the latter as the recipient of the prestigious British Council Chevening Scholarship.

Her last employment before returning to Kosovo was as Director of Product Marketing at Egencia (an Expedia Inc Company), where she led many large-scale commercial projects of high impact for the business globally. As Executive Director of Oxford Leadership Academy (OLA), Jehona was responsible for growing the consultancy and its network, including opening the Oxford office.

Jehona also has extensive experience in the non-profit sector, in both research and grassroots projects, including collaborating with the Girls Scouts USA in developing a leadership programme for young adults. Jehona’s research formed part of several papers published by the International Crisis Group, Kosova. She is also the author “How do women vote?” – a study of political awareness and participation of women in Kosova.

After nearly 15 years of studying and working in the UK and Denmark, Jehona returned to her native Kosovo to start up TOKA – an organisation that aims to improve Kosovar society by investing in the education of its youth. Since 2015, TOKA has grown to a team of over 20 staff and over 6,000 youth alumni.


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